Document Type
Article
Rights
Available under a Creative Commons Attribution Non-Commercial Share Alike 4.0 International Licence
Abstract
The Irish Marketing Review deals with issues, developments, research and practice in marketing.
DOI
10.21427/D7475R
Recommended Citation
Unknown, "Irish Marketing Review, vol. 9, 1996" (1996). Issues. 7.
https://arrow.tudublin.ie/jouimriss/7
Publication Details
ISSN 0709-7362