Knowing Your Web Customers: Mission Impossible

Authors

Patrick Horan, Technological University DublinFollow
Peter O'Connor, IMHI

Document Type

Presentation

Rights

Available under a Creative Commons Attribution Non-Commercial Share Alike 4.0 International Licence

Disciplines

Computer Sciences

Publication Details

Hospitality Information Technology Association 7th International Conference, London, October, 2000.

Abstract

Eventually, nearly every business with a web site wants to know how much traffic their site is getting. Other information, such as how long your visitors are staying on your site, where they come from, which pages they are visiting, and how often they return will also help develop a better site. This presentation identifies the various methods of finding this information, analyses the depth of information provided by each method and ascertains which method may be right for the operation of your web site.

DOI

https://doi.org/10.21427/D7Z77Z

Recommended Citation

Horan. P., and P. O’Connor, “Knowing Your Web Customers – Mission Impossible.” Hospitality Information Technology Association 7th International Conference, London, October, 2000. DOI: 10.21427/D7Z77Z