Document Type
Article
Rights
Available under a Creative Commons Attribution Non-Commercial Share Alike 4.0 International Licence
Disciplines
Business and Management.
Abstract
Despite an extensive literature on urban regeneration, visitor perceptions of urban waterfront destinations and their subsequent outcomes remain largely
unexplored. The paper reports the findings from a survey of visitors to the Quays in Salford; it focuses on their perceptions, satisfaction and behavioural intentions. While the primary attractions were found to have an important influence, the secondary elements explain more of the variance in
overall satisfaction and intention to return to the Quays and the environmental aspects have a greater influence on visitor intention to recommend the destination. The implications of the findings for destination management and marketing are discussed.
DOI
https://doi.org/10.1002/jtr.831
Recommended Citation
Craggs, R., Salford, P.:The Quays in Salford: an Analysis of Visitor Perceptions, Satisfaction and Behavioural Intention. International Journal of Tourism Research, 12, 2010. doi:10.1002/jtr.831
Publication Details
International Journal of Tourism Research, 12, 2010