Document Type
Presentation
Rights
Available under a Creative Commons Attribution Non-Commercial Share Alike 4.0 International Licence
Disciplines
Food and beverages
Abstract
The aim of this special presentation was to offer advice to delegates and members of the hospitality and retail licensed trade industries, amateur beer appreciation clubs and tasting groups, in relation to what preparations are necessary and what pitfalls to avoid when you are organising beer tasting events for their businesses.
DOI
https://doi.org/10.21427/D75R23
Recommended Citation
Murphy, J. (2014). Developing Craft Beer Sales Opportunities:the Beer Tasting Experience. Alltech International Craft Brewing & Distilling EXPO, Dublin Convention Centre: Ireland. DOI: 10.21427/D75R23
Publication Details
This presentation was made to national and international delegates attending the Alltech International Craft Brewing & Distilling EXPO, which was held at the Dublin Convention Centre (7-8th February 2014).