Document Type

Article

Disciplines

1.2 COMPUTER AND INFORMATION SCIENCE, Computer Sciences

Publication Details

https://www.sciencedirect.com/science/article/pii/S2352340923005735

Annye Braca, Pierpaolo Dondio, Survey data on dysfunctional attitudes, personality traits, and agreement with persuasive techniques, Data in Brief, Volume 50, 2023, 109473, ISSN 2352-3409,

https://doi.org/10.1016/j.dib.2023.109473.

Abstract

Persuasion techniques play a vital role in human commu- nication, influencing various aspects of our lives. With the increasing prevalence of digital platforms, these techniques have permeated online spaces such as websites, mobile apps, games, and social media. This article presents a dataset col- lected via a survey, designed to gather information about in- dividuals’ demographics, personality traits, dysfunctional at- titudes, and their responses to statements embedded with persuasion techniques. Core messages promoting paid news subscriptions, blood donations, and exercise serve as the fo- cus, while definitions and examples of persuasive techniques are provided. By analyzing this comprehensive dataset, re- searchers could gain valuable insights into the influence and impact of persuasive communication strategies.

DOI

https://doi.org/10.1016/j.dib.2023.109473

Funder

This research is supported by the Science Foundation Ireland ADAPT Centre ( www. adaptcentre.ie ) (Grant 13/RC/2106_P2) at Technological University Dublin ( www.tudublin.ie )

Creative Commons License

Creative Commons Attribution-Share Alike 4.0 International License
This work is licensed under a Creative Commons Attribution-Share Alike 4.0 International License.

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