Document Type
Article
Rights
Available under a Creative Commons Attribution Non-Commercial Share Alike 4.0 International Licence
Abstract
The Irish Marketing Review deals with issues, developments, research and practice in Marketing.
DOI
10.21427/D7TQ8X
Recommended Citation
The Marketing Institute, "Irish Marketing Review, vol. 4, no. 3. 1989/90" (1989). Issues. 13.
https://arrow.tudublin.ie/jouimriss/13
Publication Details
ISSN 0709-7362