Document Type
Conference Paper
Rights
Available under a Creative Commons Attribution Non-Commercial Share Alike 4.0 International Licence
Disciplines
Business and Management., Sociology, Women's and gender studies, Social issues
Abstract
This paper draws upon Foucauldian theory and considers Eric Anderson's (2009) more recent inclusive masculinity theory to explore how young Irish men construct their masculine identities and come to know themselves through their engagement with consumption and leisure practices. Locating the subject within influential discursive regimes allows for the consideration of identity construction as interconnected with one’s lived existence in the social world. This paper focuses on two practices: national sport and fashionable self-presentation. My findings show how new patterns of power relationships gradually develop, cultivating new constructions of masculinity. However, and challenging Anderson’s emancipatory tone of inclusive masculinities as a solution to the ‘constraining’ powers of orthodox masculinity, this study instead highlights the cyclical nature of power and resistance in the construction of gender identity projects.
DOI
https://doi.org/10.21427/D7QJ6H
Recommended Citation
Duffy, Dee (2014) ‘The Gender Continuum: Analysing constructions of masculinity across the situational contexts of consumption and leisure practices’ competitive paper presented at 12th Conference on Gender, Marketing and Consumer Behavior (Gender ACR), Aalto University, Helsinki, Finland, 24-26 June 2014
Included in
Fashion Business Commons, Gender and Sexuality Commons, Sociology of Culture Commons, Sports Studies Commons
Publication Details
Competitive paper presented at 12th Conference on Gender, Marketing and Consumer Behavior (Gender ACR), Aalto University, Helsinki, Finland, 24-26 June 2014.
Dee Duffy's paper was awarded an honorable mention by the Gender ACR committee at Aalto University, Finland.