Is Madeira Airport the Beginning of a Tourism Experience on the Island?

Authors

Helena Viríssimo, ESHTEFollow
Jorge Abrantes, ESHTEFollow

Author ORCID Identifier

https://orcid.org/0000-0003-4692-907X

Abstract

Air transport is the main mode of transport used when traveling to the Autonomous Region of Madeira (ARM), Portugal. The airport and the entire airport infrastructure are essential for tourists to access the island. It is therefore important to assess their importance in the tourism development of the region and, to what extent, being the first and last experience with the destination, they impact the image and perception of passengers about the destination and their future desire to return. The present investigation, being exploratory, intends to evaluate the relationship between passenger satisfaction with airport services and its role in the tourist experience of visitors to the ARM. As observation instruments, surveys were used and they concluded that the airport is not just the place of arrival and departure, but the beginning and the end of the tourist experience at the destination. For that reason, it is essential to have a greater articulation between the policies of transport and tourism in the region, in order to enhance the image and notoriety of the destination.

Recommended Citation

Viríssimo, Helena and Abrantes, Jorge (2023) "Is Madeira Airport the Beginning of a Tourism Experience on the Island?," International Journal of Islands Research: Vol. 4: Iss. 1, Article 1.
doi:https://doi.org/10.21427/QPAX-F644
Available at: https://arrow.tudublin.ie/ijir/vol4/iss1/1

DOI

https://doi.org/10.21427/QPAX-F644

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