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Business and Management.
Roisin Nash had just finished reading a new report that had recently been launched by the Minister for Communications, Marine and Natural Resources Noel Dempsey at the headquarters of the Marine Institute at Oranmore in County Galway. The report, entitled ‘Sea Change – A Marine Knowledge, Research and Innovation Strategy for Ireland 2007- 2013’, presented a national agenda (comprising of science, research, innovation, and management) aimed at a complete transformation of the Irish maritime economy. Roisin felt that the report provided a clear and realistic picture of future opportunities and challenges within the Irish marine industry, and that it would serve as a roadmap for selective and managed investment in marine research and innovation over the next seven years. The report also incorporated applied and basic research programmes, which aimed to increase industry competitiveness, build new research capacity, and address policy issues.
Cooney, T.: EcoServe (Ireland) in Dickson, B. et al: The Working Partnership:SMEs and Biodiversity. Cambridge, Fauna and Flora International, 2007.
EU Probioprise Project
Advertising and Promotion Management Commons, Business Administration, Management, and Operations Commons, Marketing Commons
This case was prepared by Dr. Thomas M. Cooney as the basis for class discussion rather than to illustrate either the effective or ineffective handling of a business situation. The case was first published in the report " The Working Partnership: SMEs and Biodiversity" (Dickson, B. et al). The case was written as part of the EU funded Probioprise project which was undertaken by Fauna and Flora International, EFMD and the European Bureau for Conservation and Development.