Document Type



Available under a Creative Commons Attribution Non-Commercial Share Alike 4.0 International Licence



Publication Details

In/Print, issue 1, February 2012.


A review of available literature on creativity was undertaken to determine the definition of creativity, the common traits displayed by those perceived as being creative and how those traits may possibly be nurtured. The word ‘creativity’ has been used by politicians as if it is tangible commodity that must be developed in time of economic recession. Indeed, Dublin City Enterprise Board, a local government authority are in the process of staging ‘Idea Generation’ workshops, “this workshop not only shows you what ideas are good ideas but also introduces you to the concepts of thinking laterally” (Dublin Regional Authority, 2011). The Science Gallery in Trinity College, Dublin has held a series of events called Connector Brainstorm. “Einstein once said ‘We can’t solve problems by using the same kind of thinking we used when we created them.’ Age old policies need new age thinking and with this in mind our team of experts came up with some radical suggestions on how the future of Irish politics and economy should be ran.” (Lynch, 2010). The elusive commodity of creativity and creative thinking has been heralded as the panacea to rescue us from the grip of the recession. But what defines creativity? What are common traits? And can we nurture them?